The Unlikely Social Media Savior of China's Youth In recent years, efforts to understand the anxieties and concerns of young Chinese people have been numerous.
From government initiatives promoting "positive energy" online to social media influencers peddling self help advice, it's clear that there's a growing recognition of a problem in this demographic.
However, few have connected with China's youth as effectively as 84 year old Alan Macfarlane, an anthropologist and historian from Cambridge University.